TravelVista case study

Problem Statement

Many travelers face difficulties when planning trips because their friends often cancel at the last moment due to personal schedules, budget issues, or other commitments. As a result, many trips get postponed or cancelled completely. At the same time, most travel booking platforms only provide fixed packages that do not allow users to customize trips according to their budget, preferences, or travel style. Additionally, there are very few platforms that help travelers connect with compatible travel partners or communities with similar interests. Because of these limitations, planning a trip becomes stressful, time-consuming, and less flexible for many travel enthusiasts.

Solution Statement

Our App provides a centralized and user-friendly platform where users can easily book tickets, hotels, and travel packages while managing their entire travel journey in one place. The app also enables users to connect and travel with strangers who have similar interests through travel communities and group trip features, making travel more social, affordable, and engaging. By combining booking services, personalized travel options, secure payments, and community interaction, the platform simplifies travel planning and enhances the overall user experience.

Target Audience & The Approach

Target audience: People looking for travel partners and more flexible trip options.

The approach: Help them connect with travelers who share their interests and customize their travel plans.

Design Thinking Process

I followed a user-centered process to understand travelers’ challenges, define the problem, explore ideas, and shape a solution.

Empathize
Define
Ideate
Prototype
Test

Empathize Phase

“I want to travel, but it’s hard when my friends cancel at the last minute.”

Traveler 01

“I wish I could shape a trip around my budget and preferences.”

Traveler 02

“I’d like to meet travel partners who share my interests.”

Traveler 03

“Planning a trip feels stressful when I have to manage everything separately.”

Traveler 04

Qualitative Research

Question 01

How do you usually plan and book your trips?

Aarav

I usually plan trips with friends and book through apps.

Riya

I mostly use travel apps and sometimes pre-made packages.

Karan

I usually plan trips myself and book everything separately.

Meera

I mostly plan trips through apps with friends.

Rahul

I usually book through apps or travel agencies.

Quantitative Research

Question 01 7 responses

What is your preferred way to travel?

Solo 42.9%

With friends 28.6%

With family 28.6%

Group tours 0%

Define Phase

Key needs

Affordable, customizable trips
Less dependence on friends’ schedules
More confidence when meeting travel partners

Problem focus

Travelers may struggle to plan trips that fit their budget and preferences, especially when friends can’t join.

How might we?

We help travelers plan trips that fit their budget and preferences, while finding trusted travel partners when friends can’t join.

User Persona

I love traveling, but it’s hard to plan trips when friends cancel or our schedules don’t match.

Personality

ExplorerSocialBudget-consciousTech-savvy

Goals & Needs

Loves exploring new places.
Wants easy trip planning.
Prefers customizable trips within budget.
Interested in meeting new travel partners.

Behavior & Habits

Plans short trips and weekend getaways.
Uses travel apps for booking.
Enjoys adventure activities.

Frustrations or Pain Points

Friends cancel trips at the last moment.
Packages are often expensive or inflexible.
Hard to find reliable travel partners.

Empathy Map

Says

This app could help me find travel partners when my friends cancel.
I like that I can customize trips based on my budget.
The community feature looks useful for meeting travelers.
Traveling with verified people feels safer.
Booking everything in one app makes planning easier.

Thinks

This could solve the problem when friends are not available.
I hope the stranger travel feature is safe.
Maybe I can meet new people who like traveling like me.
Custom packages will help me control my travel budget.
This app might make trip planning faster.

Does

Explores destinations and travel packages in the app.
Searches for travel partners with similar interests.
Customizes trip options based on budget and time.
Joins travel discussions in the community.
Books trips through the app.

Feels

Excited about new travel opportunities.
Curious about meeting new travel partners.
Slightly concerned about safety.
Relieved that planning trips might become easier.
Happy about flexible travel options.

Souravpreet Singh

Flowchart

This flow shows the hotel booking process in the app.

Affinity Map

Ticket Booking

Flight Booking
Train Booking
Bus Booking
Booking Confirmation

Hotel Booking

Search Hotels
Hotel Filters
Budget Selection
Room Selection
Ratings & Reviews
Hotel Booking

Packages

Domestic Packages
International Packages
Family Packages
Customize Packages

Communities

Join Travel Communities
Travel with Strangers
Find Travel Partners

Personalized Features

Travel Preferences
Saved Destinations
Trending Destinations

Booking Management

My Bookings
Upcoming Trips
Past Trips
Cancel Booking
Download Tickets
Refund Tracking

Payment System

UPI
Net Banking
Credit/Debit Cards

Profile

Profile Information
Edit Profile
Payment Methods
Notification Settings

Support & Help

Contact Support
FAQs
Help Center

Competitive Analysis

Name Of The Feature	Description	Our App	Goibibo	ixigo	MakeMyTrip
Ticket Booking	Users can book flights, trains, and buses easily from one platform.	Have this feature	Have this feature	Have this feature	Have this feature
Hotel Booking	Users can search, compare, and book hotels for their trips.	Have this feature	Have this feature	Have this feature	Have this feature
Travel Packages	Provides domestic and international travel package options.	Have this feature	Limited	Limited	Have this feature
Real-Time Updates	Gives live booking alerts, train status, and trip notifications.	Have this feature	Have this feature	Have this feature	Have this feature
Travel Communities	Allows users to join travel groups and communities.	Have this feature	Don’t have this feature	Don’t have this feature	Don’t have this feature
Travel with Strangers	Users can connect and travel with strangers having similar interests.	Have this feature	Don’t have this feature	Don’t have this feature	Don’t have this feature
Package Customization	Users can customize trips according to budget and preferences.	Have this feature	Don’t have this feature	Don’t have this feature	Limited

Information Architecture

Travelvista

Onboarding

Welcome Screen Splash Screen 1 Splash Screen 2 Splash Screen 3 Splash Screen 4 Splash Screen 5 Splash Screen 6

Sign Up

Sign InOTP

Payment Flow

Payment Screen

UPI

QR Code

Cards

Net Banking

Wallet

Home Page

Search

Tickets

Flights

Search
Listed FlightsBooking ScreenPayment ScreenConfirmation

Trains

Search
Listed TrainsBooking ScreenPayment ScreenConfirmation

Buses

Search
Listed BusesBooking ScreenPayment ScreenConfirmation

Hotels

Search
Listed HotelsBooking ScreenPayment ScreenConfirmation

Packages

Search
Listed PackagesBooking ScreenPayment ScreenConfirmation
Customize PackageBooking ScreenPayment ScreenConfirmation

Communities

Search
Listed CommunitiesJoin
Joined CommunitiesCommunity Page

My Profile

Profile Info

Profile PictureNameEmailPhone NumberDate Of BirthGender

Edit Profile

Change PicChange NameChange EmailChange Phone Number

Save ChangesOTPChanges Saved